Umpire Assistant Privacy Policy

Effective Date: October 14, 2025

Company: Umpire Assistant Company, Conifer, Colorado, USA (“Company,” “we,” “us,” or “our”).

This Privacy Policy explains how Umpire Assistant Company (“Company,” “we,” “us”) collects, uses, discloses, and safeguards personal information when you visit our websites (including our WordPress marketing site), use our applications, modules (e.g., UA/ADR/SettleFast), APIs, or otherwise interact with our services (collectively, the “Service”). Capitalized terms not defined here have the meanings given in our EULA at /legal/eula.

1) Scope

This Privacy Policy applies to personal information we process as a controller when you access or use the Service, contact us, or participate in our marketing. It does not apply where we process information solely on behalf of a customer as a processor; those activities are governed by our Data Processing Addendum (available upon request).

2) Information We Collect

We collect the following categories of personal information:

• Identifiers and contact information (e.g., name, email address, phone number, mailing address, company/role).
• Account and profile information (e.g., username, password, organization, seat assignments, roles/permissions).
• Commercial information (e.g., subscription tier, transactions, invoices, payment method tokens via our processors).
• Internet or other electronic network activity (e.g., IP address, device info, browser type, pages viewed, referring/exit pages, timestamps).
• Service usage and diagnostic data (e.g., feature interactions, logs, performance metrics, crash reports).
• Support and communications (e.g., messages, tickets, call/chat recordings, feedback).
• Content you upload or submit to the Service (Customer Data), which may contain personal information of you or others.
• Inferences from your interactions (e.g., preferences or usage patterns) used to improve the Service.

We collect information directly from you, automatically through your use of the Service (including cookies and similar technologies), and from third parties (e.g., payment processors, analytics providers, integration partners). See our Cookies Policy at /legal/cookies for more.

3) How We Use Information

• Provide, operate, maintain, and secure the Service.
• Set up and manage accounts, authenticate users, and provide user support.
• Process payments, prevent fraud, and manage subscriptions and billing.
• Analyze usage to improve functionality, performance, and user experience.
• Develop new features, including training and evaluating AI models using anonymized or aggregated data.
• Send administrative communications (e.g., service announcements, security notices).
• Send marketing communications where permitted (you may opt out at any time).
• Comply with law, enforce our agreements, and protect the Service, our users, and the public.

4) Sharing and Disclosures

We share personal information as follows:

• Service providers and processors (e.g., hosting, analytics, payment processing such as Stripe, email delivery, support tooling).
• Integration and channel partners you choose to connect to the Service.
• Professional advisors (e.g., auditors, legal counsel) under confidentiality obligations.
• Compliance with law, legal process, or governmental requests; to enforce our agreements; or to protect rights, safety, and security.
• Business transfers in connection with a merger, acquisition, financing, or sale of assets (we will provide notice of material changes).

We do not sell personal information. We also do not share personal information for cross-context behavioral advertising as defined by applicable law.

5) Cookies and Tracking

We use cookies and similar technologies to provide and improve the Service, remember preferences, and analyze usage. Details, including choices and opt-out mechanisms, are described in our Cookies Policy at /legal/cookies.

6) Data Retention

We retain personal information for as long as necessary to provide the Service, comply with legal obligations, resolve disputes, enforce agreements, and for other legitimate and lawful business purposes. Retention periods vary based on the nature of the data and our obligations.

7) Security

We employ reasonable and appropriate administrative, technical, and physical safeguards designed to protect personal information. No method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8) International Data Transfers

We are based in the United States and may transfer personal information to the U.S. and other countries where we or our service providers operate. Where required, we rely on appropriate safeguards such as the EU Standard Contractual Clauses (SCCs) or other lawful transfer mechanisms.

9) Your Rights and Choices

Depending on your location, you may have rights to access, correct, update, delete, or obtain a copy of your personal information; to object to or restrict certain processing; and to withdraw consent where processing is based on consent.

For California residents, you may have additional rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to know, delete, correct, and opt out of certain disclosures. We do not sell or share personal information for cross-context behavioral advertising. We will not discriminate against you for exercising your rights.

10) Exercising Your Rights

To exercise your rights, submit a request to privacy -at- UmpireAssist.com. We may need to verify your identity (e.g., via email verification or account authentication). Authorized agents may submit requests where permitted by law, subject to verification and proof of authorization.

11) Children’s Privacy

The Service is intended for adults and is not directed to children. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided personal information, contact us and we will take appropriate steps to delete it.

12) Do Not Track and Global Privacy Control

Some browsers offer ‘Do Not Track’ (DNT) or Global Privacy Control (GPC) signals. Our Service responds to applicable GPC signals as required by law, but we do not otherwise alter our practices based solely on DNT signals.

13) Third-Party Links and Services

The Service may link to third-party websites, apps, or services. We are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services you use.

14) Changes to this Policy

We may update this Privacy Policy from time to time. Material changes will be noted by updating the Effective Date above. Your continued use of the Service after the Effective Date signifies your acceptance of the updated policy.

15) Contact Us

For questions or concerns about this Privacy Policy or our data practices, contact: privacy -at- UmpireAssist.com. You may also contact our DMCA agent for legal notices at DMCA -at- UmpireAssist.com.

16) Region-Specific Disclosures

EU/EEA/UK Residents: Where we act as a controller, you may have the right to lodge a complaint with your local supervisory authority. If required, we will make available a Data Processing Addendum and Standard Contractual Clauses for cross-border transfers.

California Residents: We provide the following category disclosures under the CCPA/CPRA for the past 12 months: identifiers, commercial information, internet/electronic activity, and inferences; sources include you, your organization, your devices, and service providers; purposes are as described in Section 3; recipients include service providers and processors as described in Section 4. We do not sell or share personal information as defined by the CPRA.

17) Related Policies and Terms

• EULA: /legal/eula
• Cookies Policy: /legal/cookies
• Returns & Refunds Policy: /legal/returns
• Anti-Spam Policy: /legal/anti-spam